Content is a strategic asset encompassing the many communication touchpoints between brand and customer. Inbound marketing activities – from website copy to social media posts to e-newsletters to SEO – all work together to support the customer journey and need an overarching content strategy to drive results. Content tactics are then actively managed in a cycle of measure-evaluate-refine-repeat.
We write marketing and editorial copy for businesses and publications. Working with you to clarify customer needs and business goals, we then craft content that will resonate with your audience to grow brand awareness, generate leads and build authority.
Many organisations have written material that requires professional editing to get it to a publishable standard. We provide editing services for articles, white papers and general business documents.
We provide a content management service for businesses who want to outsource content development and publishing. We can publish to your owned, paid and social channels.
We have a professional network of photographers, videographers, illustrators and graphic designers for when visual and moving image content is required.
Receive a roundup of the latest in content marketing tips and insights to your inbox quarterly.
One-off projects or a monthly service
In addition to one-off projects, we can provide a fixed-fee, monthly service to raise your search profile on Google and communicate regularly and consistently with your audience. An example monthly package includes:
Two articles/blogs/case studies per month
9000 new words per year optimised for search and online readability.
One e-newsletter every two months
Promoting your website content, industry knowledge, and latest news.
Three social media posts per week over four channels
144 posts of social outreach per year for engagement, promoting your website content, and curating industry news.
quarterly Analytics and content strategy review
A seasonal review of website and social engagement analytics, customer needs, and current business goals to inform the content marketing strategy for the next quarter.
Email Andrea Stevens for more information.
Social media content